While 50cent’s film career is taking off, the rest of his empire seems to be crumbling around him. Is that the price of selling out? I don’t know, but I do know he no longer has a deal once valued in the multi-million dollar range.
Sleek Audio confirmed Friday that plans for a wireless headphone line with 50 were off for undisclosed reasons.
According to Sleek, they’ve terminated the Brand License Agreement between Sleek and G-Unit Brands, Inc. that includes video production, between TV Goods, Inc, Sleek and G-Unit.
Speaking on the termination Mark Krywko, CEO of Sleek Audio had this to say:
“We will be re-evaluating our Wireless Hybrid over-the-ear headphones at a later date. Currently we are working to bring our new, U.S.-made in-ear products to the market.”
Sleek Audio is currently in production of the U.S.-made SA6-R Wireless Hybrid earphone and award-winning SA7 earphone, which earned the Best of Innovations title in the headphone category at CES 2011.
50 Cent’s ‘Sleek By 50′ headphones had really only made headlines after they reportedly caused a rift between 50 Cent and Dr. Dre, the maker of ‘Beats By Dre’ headphones. Rather than for their function or reliability.
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